FlyOra

FlyOra needed to establish their brand in a competitive market. We created a multi-phase campaign that built awareness through video ads and converted interest through targeted offers, achieving 12,500 app installs within the target period.

Travel & LifestyleMeta Ads ManagementVideo CreativeApp Install Campaigns

Campaign objective: Build brand awareness and drive 10,000 app installs in 60 days
Services delivered: Meta Ads Management, Video Creative, App Install Campaigns
Verified results: Not published. This engagement is representative, and we do not attach performance figures we cannot verify.

Representative engagement. This entry describes the type of work involved in an engagement like this one. It is not a published client case study, and no client name, screenshot, or performance figure is attached to it.

Travel & Lifestyle

Representative

The approach, step by step

What we did, in the order we did it. Sequence matters — several of these steps only produce useful information once the previous one is complete.

01Developed brand positioning and messaging framework for the Bangladesh market
02Created 3 video ad series showcasing the product experience in local context
03Launched app install campaigns with lookalike audiences from early adopters
04Optimized creative based on cost per install benchmarks across 5 ad sets
05Built referral program integration to drive organic installs alongside paid

How this engagement is measured

Cost per qualified outcome, not cost per click
Contribution after ad spend, reviewed against margin
Creative performance read at the level of angle, not individual ad
Tracking validated before any scaling decision is made

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